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Privacy Policy

Last updated: [Insert current date]

At Ponchos Bags, we value the privacy of our customers and visitors. This Privacy Policy explains how we collect, use, and protect personal information obtained through our website https://ponchosbags.com and related channels.

1. Data Controller

Business name: Ponchos Bags
Address: Calle Santander, Panajachel, Sololá, Guatemala
Email: info@ponchosbags.com
Phone: +502 55 60 36 73

Ponchos Bags is responsible for determining the purposes and means of processing the personal information collected through this website and related communication channels.

2. Information We Collect

We may collect the following types of personal information:

  • Contact details: name, email address, phone number.
  • Billing and shipping details: address, country, city, postal code (when applicable).
  • Navigation data: IP address, device type, browser, pages visited, time spent on site, and traffic source.
  • Newsletter data: email address when subscribing to our newsletter.
  • Messaging interactions: personal data shared through WhatsApp or other messaging platforms used for personalized sales.

3. Purpose of Data Collection

We use your personal data for the following purposes:

  1. To respond to inquiries or requests sent via contact forms or messaging platforms.
  2. To manage personalized sales and maintain business relationships with clients.
  3. To send newsletters, promotions, and updates about Ponchos Bags.
  4. To analyze website performance using tools such as Google Analytics, Meta Pixel, and TikTok Ads.
  5. To ensure website security and prevent fraudulent or abusive activity.

4. Legal Basis for Processing

We process personal data based on the following legal grounds:

  • User consent: when submitting a contact form, subscribing to our newsletter, or communicating with us directly.
  • Contractual necessity: when processing a sale or personalized order.
  • Legitimate interest: for analytics, security, and internal administrative purposes.

5. Sharing of Information

We only share personal data with third parties when it is strictly necessary for operational purposes, including:

  • Payment gateways: PayPal, Stripe.
  • Hosting provider: Contabo (servers located in the United States).
  • CDN and security services: Cloudflare.
  • Advertising and analytics platforms: Google Ads, Meta (Facebook/Instagram), and TikTok Ads.

All service providers are required to process personal data securely and in accordance with this Privacy Policy.

6. International Data Transfers

Since some of our service providers are based in the United States, personal data may be transferred and processed outside Guatemala.
In such cases, we take reasonable steps to ensure an adequate level of protection consistent with applicable privacy laws.

7. Data Retention

We retain personal data only as long as necessary to fulfill the purposes described above or as required by law.
Once that period expires, we will securely delete or anonymize the data unless retention is required for tax, accounting, or legal obligations.

8. Data Security

Ponchos Bags implements reasonable technical and organizational measures to protect personal data, including:

  • SSL/TLS encryption for secure data transmission.
  • Restricted access to personal information.
  • Secure server storage located in the United States.

However, no online transmission or storage system is completely secure, and users are encouraged to take appropriate precautions when sharing personal information.

9. User Rights

You may exercise the following rights at any time:

  • Access: request a copy of the data we hold about you.
  • Correction: update inaccurate or incomplete data.
  • Deletion: request the removal of your personal data.
  • Restriction or objection: limit or object to data processing in specific situations.
  • Portability: request your data in a structured, machine-readable format.

To exercise any of these rights, please contact us at info@ponchosbags.com with a valid form of identification and a clear description of your request.

10. Cookies and Tracking Technologies

Our website uses first-party and third-party cookies (including Google Analytics, Meta Pixel, and TikTok Ads) to analyze traffic, enhance user experience, and deliver personalized advertising.

For more information, please refer to our [Cookie Policy], which explains the types of cookies used, their purposes, and how you can manage them.

11. Policy Updates

Ponchos Bags reserves the right to modify or update this Privacy Policy at any time.
Any changes will be published on this page with a new revision date.
By continuing to use our website after updates are posted, you agree to the revised terms.

12. Contact Information

For any questions about this Privacy Policy or your personal data, please contact us at:

📧 info@ponchosbags.com
📍 Calle Santander, Panajachel, Sololá, Guatemala
📱 +502 55 60 36 73

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